Product Photography in Kolkata is something entirely different. Even though the term sounds fairly simple you might find it difficult to define it. In a broad sense, product photography refers to photography for selling or promoting a product or service.

What is Product Photography?

Usually, it involves product photography, lifestyle photography, and even fashion photography but sometimes depending on the client's needs it might also include architectural photography, food photography, and event photography.

Today, most of the Product Photography in Kolkata is done keeping in mind the company's Instagram audience as Instagram is easily the most lucrative platform for companies advertising their products and services. Other than that the photos can also be used for websites, magazines, billboards, printed or digital ads, etc.

While we're on the subject let's talk about another term you might've heard being used in relation to Product Photography in Kolkata, advertising photography. The two are very closely related but there's a basic difference, while product photography mainly focuses on the product and showcasing it in the best angles possible, advertising photography on the other hand takes a slightly different approach where they target the emotional appeal of the audience and the brand's backstory.

If you are a business owner you might want to look into Product Photography in Kolkata as an essential to growing your business online. Selling your product or services online needs you to put out quality content accompanied by excellent imagery as these images are what play the most important role in convincing a customer to buy from you.

The difference between good and great Product Photography in Kolkata might actually lose you a sale. Quality images impress the customer and they instinctively go for the product which has better pictures as compared to low-quality images which in spite of being quality products might not be as popular due to poor photography.

Another important factor that you need to consider while hiring photographers for commercial photography is licenses. A license in terms of product photography is essentially an agreement between the intellectual property owner and the other party that wants to use the images for their promotional purposes.

The kinds of licenses that you need to educate yourself on are -

• Usage - Usage license determines how and where the images can be used.

• Copyright - this decides who owns the images after they've been produced, the photographer or you, the client. In many cases the photographer will produce a usage license without the copyright one and you'll be asked to pay extra for it.

• Approved uses - slightly different from usage license, here the photographer sells you the right to the images which can be used under all circumstances except certain ones.

• Period of time - this determines the time period for which the images can be used.

• The number of uses - decides the number of times the images can be used.

Depending on the license that has been agreed upon, you and the photographer should be able to come up with a price. 

1. How much does a Product Photography in Kolkata package cost?

Product photography packages start at 5K for a single day and then depending on how big or reputed the photographer you're working with can go higher.

2. How early should I book photographers for my Product Photography in Kolkata?

It's best you book your photographers well in time, keeping in hand at least 1-2 months.

3. What is the cancellation policy?

The cancellation policy is completely dependent on the photographers you work with, it's always better to cancel well on time at least 3-4 weeks in advance.

4. How long will it take for me to receive my images?

Image turnaround although dependent on the photographers is on average -- weeks.

5. Who arranges the props required for the photoshoot?

In most cases you’ll find the photographers arranging for the props required, you’re still advised to have a talk with them to finalise the types of props you want etc.